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Affiliate Marketing
Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts.
Affiliate marketing is also the name of the industry where a number of different types of companies and individuals are performing this form of internet marketing, including affiliate networks, affiliate management companies and in-house affiliate managers, specialized 3rd party vendors and various types of affiliates/publishers who utilize a number of different methods to advertise the products and services of their merchant/advertiser partners.
Predominant compensation methods
80% of affiliate programs today use revenue sharing or cost per sale (CPS) as compensation method, 19% use cost per action (CPA) and the remaining 1% are other methods, such as cost per click (CPC) or cost per mille (CPM).
Diminished compensation methods
The use of pay per click (PPC/CPC) and pay per impression (CPM/CPT) in traditional affiliate marketing is far less than 1% today and negligible.
Cost per mille (thousand) (CPM/CPT) requires the publisher only to load the advertising on his website and show it to his visitors in order to get paid a commission, while PPC requires one additional step in the conversion process to generate revenue for the publisher. Visitors must not only made aware of the ad, but also pursue them to click on it and visit the advertiser's website.
Cost per click (CPC/PPC) used to be more common in the early days of affiliate marketing, but diminished over time due to click fraud issues that are very similar to the click fraud issues modern search engines are facing today. Contextual advertising, such as Google AdSense are not considered in this statistic. It is not specified yet, if contextual advertising can be considered affiliate marketing or not.
CPM/CPC versus CPA/CPS (performance marketing)
In the case of CPM or CPC, the publisher does not care if the visitor is the type of audience that the advertiser tries to attract and is able to convert, because the publisher already earned his commission at this point. This leaves the greater, and, in case of CPM, the full risk and loss (if the visitor can not be converted) to the advertiser.
CPA and CPS require that referred visitors do more than visiting the advertiser's website in order for the affiliate to get paid commission. The advertiser must convert that visitor first. It is in the best interest for the affiliate to send the best targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss is shared between the affiliate and the advertiser.
For this reason affiliate marketing is also called "performance marketing", in reference to how employees that work in sales are typically being compensated. Employees in sales are usually getting paid sales commission for every sale they close and sometimes a performance incentives for exceeding targeted baselines. Affiliates are not employed by the advertiser whose products or services they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers' internal sales department.
The phrase, "Affiliates are an extended sales force for your business", which is often used to explain affiliate marketing, is not 100% accurate. The main difference between the two is that affiliate marketers cannot, or not much influence a possible prospect in the conversion process, once the prospect was sent away to the advertiser's website. The sales team of the advertiser on the other hand does have the control and influence, up to the point where the prospect signs the contract or completes the purchase.http://www.globalgoldexchange.net/helmy6667 -They are willing to pay commissions for our efforts to promote their business for them. These companies has spent close to $20 billion on advertising online in 2007 and that figure expected to increase in many years to come. The speculation goes that internet shopping will hit $145.1 billion tremendously in 2009 : a significant 14% increase despite the recession. This is a great opportunity for internet marketeers like us.Paul Thompson.https://www.facebook.com/groups/247548728735802/
Aim to develop multiple income streams from your home P.C. A great team and a great market are both critically important—you have to have both. The debate about which is more important is silly. Stay focused and don’t try to do too many things at once.Care about execution quality.Off-The - Job TrainingAs an experienced and well-qualified instructor with proven track record in the use of recourses, skills and expertise to attain the satisfactory outcomes of company parameters.
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Kind Regards,
Paul.https://www.tsu.co/paul70LinksOn this page you will find a range of useful links to help you navigate your way around a number of CLC themes including Community Learning; digital champions; national voluntary organisations; other quality standards, support, and training for volunteering; and funding and grant schemes. Community Learning
Community learning includes a range of community-based and outreach learning opportunities. It supports wider government policies on localism, social justice, stronger families, digital inclusion and social mobility. National Voluntary Organisations
A list of national voluntary organisations with strong community links. Digital Champions
Digital Champions play a vital role providing informal, peer-to-peer support in the workplace and in local communities, encouraging and supporting employees, friends and family, and individuals with low or no digital skills to use the internet and digital technologies to do the things they want to do. Funding and Grant Schemes
A list of funding and grant-related schemes and organisations providing opportunities for the voluntary and community sector. Other quality standards, support and training for volunteering
A list of organisaitons that offer a range of services including training, quality standards and accreditation, and related information for volunteering.Go On UKBlog The opportunity Get involved About usNewsletter Facebook Twitter YouTube LinkedIn RSSCategory: Go ON North West
£1,000 up for grabs!27th August 2014 by Caroline Watson
Aimed at charities and community groups up to £1,000 of funding is on offer from E.ON’s Digital Action Fund. This fund will be used to improve digital skills within the North West.
Read more
Film: bringingGo ON North West to life21st July 2014 by Emily
Be inspired by just some of the fab people and partners already supporting Go ON North West.
Read more
Lloyds to recruit 2,000 North West digital champions30th June 2014 by Nick Williams
Great guest blog from Nick Williams, Lloyds Banking Group Consumer Digital Director, all about why and how they’re supporting Go ON North West.
Read more
In the spotlight – Go ON North West26th June 2014 by Emily
Tuesday marked the start of Go ON North West. We’ve already seen a flurry of fab broadcast, online and print media coverage. Enjoy a smorgasbord of the highlights so far.
Read more
1 million North West adults lack Basic Online Skills 23rd June 2014 by Emily
1 million North West adults lack Basic Online Skills. So we’re doing something about it. Can you help?
Learning Champion. https://www.digitalskills.com/local-resource/paul- Pass on your basic IT skills.
https://www.digitalskills.com/local-resource/paul-thompson
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TRAINING THE TRAINER 24 November 2014
LIVE CALL IN: 712-432-0075 PIN 447451#
As an experienced and well-qualified instructor with proven track record in the use of recourses, skills and expertise to attain the satisfactory outcomes of company parameters.
Competent in researching, planning, preparing, delivering,assessing and evaluating training to clients and other trainers.
Brathay training & Developmebt.City & Guilds, 942 Youth Trainers Awaed.
City & Guilds, Directed Trainer & Assessor
Training the Trainer. Kendal Collage, R.S.A. T.D.L.B. Level 3, D32, D33, Level 4, D34.Trainer/Assessor, Verifier.
City & Guilds, Basic Skills Teacher.
Furness College.City & Guilds Distinction, Health & Safety.
Paul Thompson,
I should like to recommend the following;
On-The-Job Training (OJT) Train-The-Trainer Program
The OJT T3 program is a complete and fully customizable train-the-training program. Package includes instructor and learner materials, administrative and support documents, and bonus guide for creating effective job instructions. http://www.ojttrainthetrainer.com/?aid=1
EDIT 1 7 November 2014
BARROW -IN-FURNESS LA142RZ; a Cumbrian town on a peninsula jutting into Morecombe Bay.
Basic IT Skills. 1 million North West adults lack Basic Online Skills. So we’re doing something about it. Can you help? YES.
Pass on your basic IT skills. making use of local resourses in the 3rd sector.
Share with individuales on line.
Run local groups. WEA, Mind in Furness?
Sighn post to free online training.
Make more use of your home PC or Laptop.
IN OUTLINE. Aiming to building individual skills and confidens,leading to acreditation. http://www.free-online-training-courses.com/microsoft-accreditation/
On the job flexable training.
TASK ANALASIS.
1.Assatain student levels/nogaciate as required.Identify Training Needs.
2. Training Methods. Discription os task & parts of a laptop/PC. Some key tearms. Basic IT Lessons.{beef out as required}Explain & Demonstrate. Practic as required. How to....etc.Individual student related Task Sheets. Sighn Post! Look forward to continuation training.
3. Internet Basics.
Lesson 1: Understanding The Basics |
Lesson 2: Title, Menu, & Tool Bars
Lesson 3: Addresses/Address Bar |
Lesson 4: Navigating Web Pages & Web Sites
Lesson 5: Printing |
Lesson 6: Finding Things |
Lesson 7: Handling Common Problems
Lesson 8. Social Media/Email Accounts
Lesson 9. Shopping/Banking
Lesson 10. Task Sheet.
4. Basic It Training - Free Training Courses
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Efficient leadership is founded upon respect and trust.
ReplyDeleteRespect and trust help to inspire whole-hearted commitment in a team, fear and submission merely
produce compliance.
A leader should be directive in a democratic way.
A leader is not there to simply coordinate functions. He or she helps the movement towards a
given direction through the efforts of individuals which complement and enhance each other.
A leader makes the parts whole.
https://paul-asn.blogspot.com/